The Big Ad Gig / Feeding America

My first break in advertising came when I won the 2013 Big Ad Gig for my Feeding America campaign about raising awareness for child hunger in America. The idea was simple: raise awareness about child hunger by removing iconic food from classic children's stories. The campaign allowed people the opportunity to then rewrite the real story of child hunger in America.

Below is a video of me pitching my work to a room of 200+ people including Chuck Porter, Rob Reilly, Linda Sawyer, Bob Jeffery, Calle Sjoenell, Rosemarie Ryan Andreas Combuechen, and Priscilla Natkins.

Feeding America then went on to produce a TV campaign based around the concept.